Medium

DECODED FASHION: WORLD'S FIRST FASHION HACK


in New York, NY

5 things you might do wrong in social media

  1. Your are not able to engage people taking and sharing pictures or your products?
  2. Your shop-windows are not interesting?
  3. Your customers are not using hashtags?
  4. People check in but don't take pictures or tweet about you?
  5. You don't have fashion influencers talking about brand?

... what are my competitors doing, are you doing well or even better? Fashion Dashboard let's you know.

Features:
- Competitive benchmarking: Get stats about instagram activity of your or competitors' shops
- Compare brands/stores
- Measure influence of local, nationwide & global campaigns
- Analyze store layouts
- Get customer perspective
- Identify store hours/days peaks
- Compare (store) locations
- Compare with you sales stats
- Research tool for fashion journalists
- etc ...

Slides: http://www.slideshare.net/stephanalber/fashion-dashboard
Demo: http://fashiondashboard.herokuapp.com/ (access could be limited due to too many requests)

Target audience: B2B
- Stores / retail chains
- Fashion magazines / journalists
- Brands / Designers

Business model: Software as a service
- monthly fee (based on feature set)
- indiviual analysis

2dos:
- Compare brands/stores nationwide
- Compare cities
- Find influencers
- Include likes in stats
- Compare with Foursquare data
- Analize hashtags

github: https://github.com/francimedia/fashiondashboard



0 Favorites

Share



Team



0 Comments

We've joined the Mashery family. Read the announcement.
Feedback