With in-content discovery of new content and interactive advertising.
(Keep in mind that the viewer can move up and down through these levels at will, returning to paused previous levels at any time.)
We 3D map the content, embedding new interactive AR objects and characters, while mapping the existing objects and characters for interactivity, with some rudimentary discovery opportunities.
While watching the show, viewers are also able to discover new related content and products of interest by interacting with 3d visualizations and audio of:
• Friends opinions
• Friends viewership and purchase
• Related objects, actors, etc.
• Mapped viewer interests
• Viewer's interaction with elements of gamified content
Same basic principle as with content, but with heavier emphasis on gaming and information flow to increase viewer engagement and consumer creation.
Obviously, the ultimate goal of advertising is product purchase, with help from Smart Pay TV.